case studies

Marketing Director for Group M/Finecast


The Challenge

Finecast is the newest agency within GroupM, they needed an experienced Marketing Director with a focus on content writing in order to execute their go to market strategy.

The Approach

expand worked closely with the Client to understand the needs of the role. We spoke extensively about the outcomes of the role and what the ideal targets would be to find the correct candidate. 

The Numbers

143 candidates were targete3d with 24 candidates initially qualifying.  11 were interviewed by expand with 4 candidates being shortlisted.  A hire was made in 3 weeks.

The Outcome

Once expand found the appropriate candidates for the role the rest fell into place, one candidate in particular shone through and was rapidly taken through the process, resulting in a successful hire.

What the Client Said

"Louis and Lee at expand were a fantastic support when we were looking to recruit for a senior hire to join our global team. From the initial contact through to the placement being made they were incredibly personable and efficient, sharing strong knowledge about the market and they really made the effort to learn more about Group M's business and culture in order to submit great CV’s consistent with the quite niche brief we were working with. I wouldn’t hesitate to work with expand again on future roles and can thoroughly recommend them to any other business looking to partner with recruiters who genuinely have the best interests for their clients and candidates at the core of what they do.”

Hannah Symes, Talent Lead, Group M



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