Director, Global Partnerships
Amplience is a pre-IPO VC backed CMS and DAM commerce company and MACH Alliance member.
The Challenge
Amplience decided to rebuild their partner team from scratch last year after a change of CEO, with an EMEA-based Senior Partner Director a key component of that plan as their EMEA partnerships lead and face of their partner operations in the region. They needed someone who had good connections across both the tech vendors and SI’s in The MACH Alliance, but who wasn’t solely confined to that and had experience of working with the big players outside of that; think Salesforce ecosysyem, SAP, Oracle, MSFT, Accenture etc. And finally there has been a push to diversify the senior leadership teams across the business so there was a priority put on making this a DEI-led project .
The Approach
We spent time understanding the specifics of the requirement away from just the day-to-day duties of the role; personality requirements, approach to developing and nurturing lasting key stakeholder relations within new and existing partners, scope for impact across the wider company as a change-maker when it came to diversification and so on. We also helped to define the interview process and the best approach to making sure the right information is gathered to make an infirmed decision whilst also making the process engaging for those people taking part We then mapped the markets in three key stages: our own immediate network, our database of candidates, and the wider market. We then shortlisted suitable candidates, ran initial interviews to further shorten that list and submitted those deemed the best fit across the key markers with detailed notes, discussing our reasoning with the client on each profile shared.
The Numbers
Forty-eight people were longlisted and eighteen people were vetted. Five candidates were submitted with supporting notes and reasoning and those five were interviewed. Four went through to the second stage and both taken to final panel stage.
The Outcome
The successful candidate is a highly decorated senior international commercial leadership person with a background in leading high performing partnership teams and ecosystems across EMEA and internationally for both large tier1 corporates and exciting earlier stage high-growth start-ups. Amplience were delighted with their hire.